Abigail is the Head of Strategic Planning and New Business Development at the ZOO, Google’s creative think tank for agencies and brands. She and her team works closely with the advertising and marketing communities to help develop their strategic and creative efforts for the digital space.
While at Google, she has also launched an industry-first thought leadership series on human beings deep, emotional relationships with the digital space: Humanizing Digital. This research decodes technology in an inspiring and useful way. And she has created and teaches an inspirational “culture of insights” program & toolkit for internal both Google audiences and key marketers “Behold the Aha: from Data to Insight.”
Prior to joining Google, Abigail was Executive Vice President, Strategy Director at Publicis New York, where she directed strategic planning efforts for major new business pitches and provided thought leadership to key global clients, and co-strategy director at DDB.
Abigail speaks at key conferences around the globe and has been featured in a host of publications including: NYTimes, Business Insider, Huffington Post, La Presse, CNBC, Mumbrella, AdNews, B&T & Globes Israel.
Abigail has sat on World Design Capital Selection Committee, The Disruptor Foundation, Jay Chiat Awards Judging committee 2014, and on the boards of FAWN, Michelle Phan’s lifestyle company; Harvard’s Disruptor Foundation, Global Diversity Leadership Exchange Advisory Council and on the global board of TheSocialArchitects.
She blogs and podcasts regularly on beauty in our culture at Beautyskew.com and has published her thought pieces in publications around the world.
Abigail graduated from Harvard University with a bachelor’s degree in social anthropology. She lives in NYC with her husband and 3 children.
This is Abigail Posner and this is her True North Story®
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